TARIQUR RAHMAN on LinkedIn: Why Spotify Struggles to Make Money from Music Streaming (2024)

Rogan Renews Contract with Spotify for Multi-Year Deal - Why Does it Matter?Joe Rogan's podcast, The Joe Rogan Experience (JRE), has agreed to a multi-year extension with Spotify. The Wall Street Journal reports that the deal is worth around $250 million, and importantly allows JRE to expand its reach to YouTube.Spotify's initial exclusive deal with Rogan in 2020 proved successful, bringing in over $100 million and increasing podcast listening on the platform. Since the agreement, JRE has remained Spotify's most popular podcast.With YouTube distribution, JRE is set to grow even larger. YouTube is the best podcast discovery tool, with over 2 billion active users and the most robust advertising platform for creators. Podcasts that feature a video component are best distributed on YouTube, which is why the news about JRE's expansion is significant. This development will help showcase how successful podcast creators can be on YouTube.JRE is already a massive podcast, with over 10 million listeners per episode, at least four episodes weekly, and 2.5+ hour episodes with six host-read ad breaks. Based solely on its host-read ads, JRE generates an annual revenue of $345.6 million, assuming an estimated $30 CPM industry average for audio-only podcast advertising.All in all, both Spotify and Rogan benefit from the renegotiated deal, and Spotify has done an exceptional job working with the world's largest podcaster.✳ A Win for Rogan✳ A Win for Spotify✳ A Win for Fans (making the show more accessible)❇ And a Win for YouTube!https://lnkd.in/dErssH5h

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https://lnkd.in/grp3mpXR🎵🎶 Spotify’s amazing growth story: from 68 million to 550 million MAUs in 8 years 🎶🎵How did Spotify become the world’s largest music streaming service? 🤔Find out in this blog post how they achieved this incredible feat by offering personalized playlists, podcasts, social features, and more. 🙌Don’t miss this opportunity to learn from the best in the industry. Click the link below and read the blog post now. ☝ #spotify #music #streaming #growth #business #career #success #inspiration #learningjourney #blogging

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Do podcasts and music compete with one another? This very interesting article by Spotify talks about how podcast listeners don't take away time from music streaming, but rather they make adjustments to their schedules to fit in both content types. 📌 If you want to know more, read it here: https://lnkd.in/esN8jbQp

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Your Media Plan Has Streaming Music And Podcasts; Can You Check The Box On Audio? Not So Fast – Here’s Why* In a typical day, ad-supported digital audio reaches a third of America; AM/FM radio reaches two-thirds of America; Combined, digital audio and AM/FM radio reach 75% of the U.S. daily* Between ad-supported Spotify, ad-supported Pandora, and AM/FM radio, most people only listen to AM/FM radio* The U.S. ad-supported audio clock: Podcasts and AM/FM radio represent nearly 90% of tuning minutes* With a towering in-car share of 86%, AM/FM radio is the primary way to reach consumers on the path to purchase; The proportion of AM/FM radio in-car listening has surged, returning to pre-pandemic norms* Among registered voters across the political spectrum, AM/FM radio is the dominant ad-supported audio platformVia the link below, an executive summary, deck, and video explainer.

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https://lnkd.in/gaYtrUqa"TechCrunch LogoAppsSpotify is no longer just a streaming app, it’s a social networkSarah Perez8:41 AM PDT • July 10, 2024CommentSpotify screen shown an 2 smartphonesImage Credits: SpotifyWith Spotify’s recent launch of comments on podcasts, the streamer is taking yet another step toward building a social networking experience in an app primarily known for music. With comments, podcasters can now engage with their listeners directly within Spotify, as they can with other interactive features like Polls and Q&As. Combined with the app’s 2023 revamp, which added a TikTok-like discovery feed, artist profiles where creators can hawk merchandise and concert tickets, as well as the ability to post to stories, Spotify’s app is shaping up to be a social network centered around all things audio, not just a music-streaming app.Following this week’s added support for comments on podcast episode pages — a social networking feature if there ever was one — the question now is whether Spotify will add something similar for music artists in the future. This could be an even more compelling addition to the app, as the fanbases around musicians tend to be larger and more active than those around most podcasts."

#SocialMedia #nohome 5 Best sites to Buy Spotify Plays (Playlist & Podcast): It’s hard to getSpotifyplays on your music… It can take you months or years ofhard workto record quality music and promote it on Spotify… and you mightfeel like giving up completely… How can you you fix this? You can buySpotifyplays. I personally tested over 23 websites that sell Spotify plays and made a list of ... Read moreThe post 5 Best sites to Buy Spotify Plays (Playlist & Podcast) appeared first on Jeffbullas's Blog.

How much is Spotify Premium?https://lnkd.in/gPsB7nZv Spotify is a digital music streaming service that offers millions of songs, podcasts, and other audio content to its users. Spotify offers a free version of its service, but also offers a paid subscription called Spotify Premium. In this article, we will discuss the price, features, pros, and cons of Spotify Premium. Price: Spotify Premium costs $9.99 per month in the United States, but there are discounts available for students, families, and military members. Students can get a discount that brings the price down to $4.99 per month, while families can get up to six accounts for $14.99 per month....

Another amazing article by our Chief Insights Officer. If you're using audio, but not AM/FM & Digital, you're missing out on reaching 75% of listeners!Click here to View a 15-minute summary: https://lnkd.in/eixxJmHZ

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How much is Spotify Premium?https://lnkd.in/gWiR_rgN Spotify is a digital music streaming service that offers millions of songs, podcasts, and other audio content to its users. Spotify offers a free version of its service, but also offers a paid subscription called Spotify Premium. In this article, we will discuss the price, features, pros, and cons of Spotify Premium. Price: Spotify Premium costs $9.99 per month in the United States, but there are discounts available for students, families, and military members. Students can get a discount that brings the price down to $4.99 per month, while families can get up to six accounts for $14.99 per month....

Spotify is evolving into a social network for audio, beyond just music streaming. 🎶Podcasters can now engage with listeners directly through comments, alongside interactive features like Polls and Q&As. 📊 This follows the app’s 2023 revamp, which added a TikTok-like discovery feed, artist profiles for merchandise and concert tickets, and story posts. 📸Apple tried a similar approach with Ping in 2010, a social network for music that failed, and later with Connect, which also didn’t last. ❌Unlike Apple, Spotify hasn’t made bold declarations about building a social network but has gradually introduced features to make the app more social for creators and fans. 👥#socialmedia #musicstreaming #spotify #productinnovations #userengagement

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